Fifty years ago, the Beatles landed in the U.S.,
generating the biggest explosion rock & roll has ever seen. In the
new issue of Rolling Stone (on stands Friday, January 3rd),
contributing editor Mikal Gilmore examines just how the Fab Four arrived
in the States facing media disdain and a clueless record label in the
wake of the devastating assassination of John F. Kennedy — and still
managed to conquer America.
On February 9th, 1964, Ed Sullivan famously intoned, "Tonight, the
whole country is waiting to hear England's Beatles." Eight months later,
the band had landed 28 records in Billboard's Hot 100 Singles
chart (11 in the Top 10), seen 10 albums released worldwide and been
introduced to marijuana by Bob Dylan. But the band's voyage from
Liverpool to New York City in '64 was filled with far more apprehension
and stress than relaxation and glee.
Gilmore's story traces the band's early fears, label woes and other
hardships that threatened to derail its journey. "They've got their own
groups," Paul McCartney worried to Phil Spector on the plane. "What are
we going to give them that they don't already have?" Lennon tempered his
own concern with confidence: "We knew we would wipe you out if we could
just get a grip," he later told Rolling Stone's Jann S. Wenner.
But the band needed to win over more than just fans — the U.S. media
was fiercely skeptical of the longish-haired British foursome, and
Capitol Records was unconvinced of the band's prowess despite its
success in the U.K. When Brian Epstein struck a deal with Sullivan to
feature the Beatles on three consecutive Sunday nights in February 1964,
he brokered a sum far below the fee Elvis Presley had commanded years
earlier for a trio of performances.
And in the months before the Beatles landed at JFK airport, the
American press treated them as an irksome novelty. "They look like
shaggy Peter Pans," Time wrote. "The precise nature of their charm remains mysterious even to their manager."
But then the band's fate seemed to change nearly overnight. How
exactly did it happen? And what were the Beatles themselves thinking and
feeling as they accomplished the largest victory in rock & roll
history? Gilmore's electric account of the band's American invasion
provides a refreshing close-up look at an historic watershed.
Also in this issue: Josh Eells profiles Arcade Fire, David Kushner on
the WikiLeaks mole, an exclusive Q&A with Bruce Springsteen about
his unexpected new album, and Bruce Barcott on the tension between
states legalizing marijuana and others locking up pot offenders.
Look for the issue on stands and in the iTunes App Store this Friday, January 3rd.
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