THE BEST OF APPLE RECORDS'ALBUMS:BEYOND THE BEATLES

Apple Records was founded by The Beatles in 1968. The label's artists included the Modern Jazz Quartet, Ravi Shankar and Doris Troy.

Apple Records was intended to be a label like no other. For one thing, it had The Beatles. But it also had — behind the scenes — Derek Taylor and Peter Asher, two of the smartest and hippest men in the record business at the time, and in the beginning, the world was anxious to see what the label would do. The first thing it did was throw a curveball: "Happiness Runs."

The English have a word, twee, which is hard to define, but once you've been exposed to it, you know it when you hear it. The music of Mary Hopkin, a Welsh singer who entranced Paul McCartney from her televised appearance on a talent-search show, became Apple's first release. Her single, "Those Were the Days," hasn't improved with age, and her album Postcardincludes the tracks "The Puppy Song," as well as Donovan's "Happiness Runs" and a cover of "There's No Business Like Show Business."

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THE APPLE RECORD ALBUMS

[7 min 46 sec]

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