Apple has filed two trademark applications for the granny smith green apple logo once owned by The Beatles Apple Corps. Patently Apple reported that Apple has filed for both the whole apple image and the cross-section image seen below The Beatles made famous on the labelsugh Apple Corp. of their own records and the records of other artists released trough Apple Corps.
Apple Inc. filed for trademarks on both of these images
The trademark application is not some nefarious effort on the part of Apple Inc. to usurp The Beatles’ legacy, but rather a by-product of the 2007 settlement between Apple Inc. and Apple Corps. that included the transfer of trademarks from the latter to the former. The trademark applications uncovered today is a continuation of that process to ensure that Apple is in control of the trademarks.
To refresh your memory on how this came about, Apple Inc. and Apple Corps. share a common name, namely “Apple.” Apple Corps is the company set up by The Beatles to control their own music in the late 1960s.
A label from the George Harrison single “No Time or Space”
and Apple Corps. sued Apple Inc. (then Apple Computer, Inc.) in 1981 alleging trademark infringement. The two companies settled, and part of that settlement included an agreement by Apple Inc. not to enter the music business. In 1991, Apple Corps. sued again, claiming that Macs capable of making musical notes violated that agreement. Again, the two companies settled, with that settlement including a chunk of change being paid to The Beatles and Apple Corps.
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